Okay, so as I mentioned the other day…I spent awhile wandering around the Macys housewares department enjoying Martha’s new line of gadgets & cookware. It’s the first time I’d seen them in person, and it was all I could do not to buy a ton of cookware that I had no use for. (I mean…I’m not the cook in the house anyways. I just decorate things.)
At any rate, I kind of think Martha Stewart may be a product genius. I honestly think the biggest reason I love her line of housewares is because of the COLOR! I love that she understands the power of picking the right color. She directly appeals to that sense of nostalgia of perfect postcard America – robin’s egg blue vintage stoves, cars that look like they were designed to go fast, a tiffany’s gift box. That woman is a marketing maven.
Meanwhile, I’m jealous of all the bloggers that got to go to a taping the other day. Martha, if you’re reading this…don’t forget about ME next time. Philly isn’t that far away for a little day trip.